In a world of constant change, many prefer to stick to familiar trends, but blazing a trail for others to follow is no easy feat. While most entrepreneurs stick to current market trends, a few visionaries push boundaries, shaping entire industries with innovative marketing strategies. Evan Rutchik is one such luminary whose pioneering contributions have entirely transformed the adtech landscape. His innovations and savvy business strategies act as a driving force for emerging startups, offering them the momentum required to excel in today’s ever-evolving market.

Let’s dive deep into this blog and explore Evan Rutchik, educational & professional background and his lifestyle.

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Know All About Evan Rutchik

Evan Rutchik is one of the renowned personalities in the world of advertising technology. He aimed to inspire, empower, and connect people through adtech. His journey began in New York, where he was born and raised.

Like all of us, Evan was a normal child, but with his excellence and technological expertise, he made himself a hero. With a passion for technology and a keen understanding of consumer behavior, Rutchik has played a pivotal role in shaping how brands connect with their audiences in the digital age.

After gaining extensive expertise in advertising technology, Evan recognized the need for tailored advertising solutions that connect with specific target audiences. Rutchik’s realization fueled his drive to establish Local Factor Group, a platform bridging the gap between advertisers and local communities. This platform simplifies customers’ access to desired products and services. Additionally, if you want to know more about him, you can check his interview and learn from there.

Snapshot of Evan Rutchik’s Life and Educational Background

After conducting in-depth research, it has been established that Evan Rutchik boasts comprehensive education and training in management and advertising. Here is an overview of his educational and professional background

Management & Advertising

Dual Bachelor’s Degrees from Syracuse University (SU)
S.I. Newhouse School of Public Communications
Whitman School of Management

Finance, Marketing, and Entrepreneurship

New York University (NYU) awarded Evan Rutchik, New York, a Master’s in Business Administration. He honed his skills in finance, entrepreneurship, and marketing. His journey began during his undergraduate years, where he developed his leadership in advertising during a transformative period in marketing.

Professional Experience

Evan Rutchik is the CEO of LocalFactor, a company specializing in custom program development and marketing/advertising technology solutions. LocalFactor utilizes localized media and scalable LocalFactorID data to target advertisements across various platforms such as tablets, mobiles, desktops, and CTVs. Rutchik’s professional journey includes significant roles in various companies:

Yieldbot- Senior Vice President (2012 to 2016)

During his tenure as Senior Vice President at Yieldbot, Evan Rutchik strategically assembled a team of top sales executives that greatly benefited the company. Under his leadership, a team of 25 salespeople generated $60 million in revenue.

Ogury- President of North & South American Divisions (2021)

Rutchik became the president of Ogury’s North & South American divisions in 2021, showcasing his dedication to the company. In this role, he oversees the comprehensive P&L of the region, leading operations, marketing, revenue, and supply.

Local Factor Group- CEO (2021 – Present)

Appointed as CEO in 2021, Rutchik oversees critical processes and decision-making within the Local Factor Group. His expertise led to a feature in an interview with dotcom magazine.

RIII Ventures- Managing Partner (May 2021 – Present)

Rutchik manages RIII Ventures, an angel fund company focusing on tech-driven startups in their early stages. Throughout his career, he’s been recognized for achievements in digital marketing, philanthropy, and brand innovation.

Contributions to Charitable Causes and Non-Profit Organizations

Evan Rutchik firmly supports the transformative power of education. His unwavering support extends to various non-profits and charities, including the Jimmy Fund, TEAL Walk, and initiatives aimed at providing education to the deprived.

Underprivileged Educational Initiatives

Evan fervently backs organizations dedicated to empowering underprivileged youth. He firmly believes that arming individuals with the right resources can unlock their fullest potential, realize their aspirations, and turn their dreams into tangible achievements.

TEAL Walk

Through the TEAL Walk non-profit, Evan champions the fight against ovarian cancer by raising awareness about its asymptomatic manifestations. Empowering women with knowledge about early signs significantly enhances the chances of effectively combatting this disease.

Jimmy Fund

Evan has been a steadfast supporter of the Jimmy Fund for an extended period. This renowned non-profit plays a pivotal role in generating crucial funds for cancer treatment and pioneering research efforts.

In Short

Evan Rutchik’s pioneering spirit reshaped adtech. His journey from New York to industry luminary showcases innovation’s power. As CEO of Local Factor and President at Ogury, his impact on targeted advertising revolutionized how brands engage. A philanthropist empowering education, Evan Rutchik’s legacy inspires future trailblazers.

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