This article jots down the core challenges that are deterring the development of eCommerce websites in recent times.
With the affluent growth of eCommerce sector, now many are running either to get their own new stores opened or to give their existing retail business an online storefront. However, a very few knows the actually know the pains behind an exclusively built eCommerce store, the troubles and challenges through which every retailer and their developers go through in developing them. Since eCommerce is pacing at a swift rate where only a few (near about 10%) online stores survive more than one year, merchants need start-of-art technologies to arm their websites for staying in competition in this brutal industry.
Hence, discussed below some major yet less-known challenges that are faced by eCommerce entrepreneurs as they set their steps into this dynamic business sector.
Support of technical infrastructure
The first and foremost imperative issue with every to-be eCommerce retailers is finding a turn-key solution provider which will offer trustworthy IT resources. This is required for ensuring that the site is built as per the specifications of the business, have no server and bandwidth issues. They need to make sure, that Content Delivery Networks and geo-load balanced servers that enhance site’s speed and reliability.
Lack of essential integration
This fact can dissuade or hinder the smooth functioning of an eCommerce store and ruin the shopping experience of the customers. Order tracking and management, dispatch system, delivery information, customer support system, payments and many more applications need to be integrated for every eCommerce store to give buyers a more fluid shopping experience. Without any integration in these disparate systems cannot streamline the buying experience.
Management of sellers or vendors registration and reconciling their settlement is perhaps one of the most daunting tasks for every eCommerce merchant. Managing hundreds of sellers or vendors who are trading their products through the website platform is most crucial which include looking for the key concerns which include seller registration, catalogue updating, settling final terms with sellers and returns or refund reconciliation with sellers.
Managing data and accounting issues
eCommerce businesses have to take care of a large transaction base based on data that tracks the orders placed. But, often retailers forget to estimate the multiple layers involved in each of the transactions as every order placed initiate side by side a seller order, logistics order and many other necessary reconciliation transactions. All these have equal impact on the finances of the company and hence skipping any one layer can result in miscalculation of financial returns.
With cybercrime becoming a common phenomenon, websites are now becoming vulnerable to hackers who can get all the confidential data of customers and company’s proprietary information. This is one of the key reasons customers traffic is lower for many websites as they presume they lack enough security. Thus, there is an abrupt need for securing eCommerce sites with SSL certificate to prevent any privacy breaches.
The key takeaway from the article is pretty clear. eCommerce retailers that can fight out these mentioned challenges are sheer winners and are going to stay longer in the market. Thus, they need to partner with excelled eCommerce development agencies who have the in-depth understanding of eCommerce basics and can create win-win solutions for them.
Jonathan Paul is a marked eCommerce expert and one of the best Magento developers working for PHPProgrammers, a Sydney based web development company for years. Being a passionate eCommerce developer, he never misses a chance to share his vast knowledge with aspiring merchants across the world.