The success of the seventh edition of Myntra’s EORS still reverberates and we recognize it to be the celebration of the spirit of ‘Myntra First’. Every End of reason Sale by Myntra has been about the team work and the seamless endurance of the staff as well as the customers. To provide their customers with the highest satisfaction possible, the company strives to offer their best. And to give the best the one thing that is needed is team work. Every year the energy among the people surges and so does the creativity and innovation all across the operations. To commemorate the big event that EORS is for Myntra, they have recently released a video that traces the hardships and effort as well as the excitement that the whole Myntra staff goes through to bring together the biggest sale event of online shopping in India.
The EORS behind the scenes is quite a sight to catch. You will be able to feel the thrill and excitement of the staff as they prepare for India’s biggest online fashion sale. The video traces through every nitty gritty behind all the glamour that we see on the surface. We can see that real and passionate people give their sweat to pull together a sales event that has the ability to take a country by storm.
At the beginning of the video of EORS behind the scenes we see some people building a make-shift dais busily. The next scene shifts away into the evening when we see CEO, Ananth Narayanan addressing a large group of people surrounding him. He asks them, “How excited are you?” and in response he gets a loud cheer from them. Then in an interview he says that this is the best thing that can happen to Myntra and that ‘Myntra First’ gets promoted here like nowhere else. He further says that it is the best by far EORS which is the seventh edition. He says that there is a lot of energy and lot of excitement when people from different backgrounds come together to pull together a sale event this big.
The CXO Manpreet Ratia also comes into the frame to say that the EORS organizes work for 17 to 18 thousand people to that work not just for Myntra but also for the partner networks. He says that while it is incredibly complex but that’s what makes it exciting. He says that they are putting huge amount of effort and investment into advanced technology like AI so that the customer experience in this sale is going to be the best ever.
Other members of the staff also are drawn into the frame by the interviewer who also speaks on the similar lines saying that the EORS is an incredibly big event for them and more than just a sale. They have much higher targets set for the seventh edition and their customers are already showing brilliant response.